Simonsaysdrip

Simon Says Drip (SSD) is a Lagos-based digital media and e-commerce platform covering African pop culture, streetwear, and fashion. Based in Lekki, Lagos, SSD delivers daily fashion news, original editorial content, and curated shopping for audiences across Africa and beyond.

Its editorial blog covers global brands including Louis Vuitton, Vivienne Westwood, Converse, and Jacquemus alongside African designers and streetwear labels. The Digital Covers series spotlights emerging African creatives and style icons, while video series like Fashion Police and Slidin with Simon deliver culture and style commentary.

SSD also runs an e-commerce shop with exclusive apparel and a brand directory connecting consumers to Nigerian and African fashion labels spanning urban streetwear to luxury ready-to-wear.