Prospect Vision

Headquartered in Hickory, NC, and founded in 1999, Prospect Vision has helped hundreds of automobile dealerships increase sales by an average of 10-30 units per month by mining their valuable customer database and using Black Book vehicle valuation data to pinpoint previous customers who are likely in-market and in a favorable equity position to purchase a new or used vehicle. This enables Prospect Vision to craft personalized communications that includes the customer’s current vehicle and monthly payment, and offer them the opportunity to buy a new or newer vehicle with no money down and a lower payment. The result of this VIP treatment is qualified showroom traffic that converts with well above average closing ratios and grosses. The company has evolved from a software provider to a completely turnkey service provider with in-house creative, variable image printing and fulfillment services. Its leadership team consists of 30-year auto industry veterans whose experience includes positions as General Manager