Experra Branding Group,

CREATING THE TOTAL BRAND EXPERIENCE FOR PRINTING, IMAGING, PRODUCT IDENTIFICATION, CONVERTING, AND SUBSTRATE TECHNOLOGY COMPANIES Brand Strategy = Business Strategy You’re focused on business strategy to achieve your goals. But the deliberate use of brand strategy will get you there faster. Why? Because we live in a world where companies look and sound the same. And products and services are easily commoditized. That means you need to present a focused corporate brand along with differentiated product brands. By carefully crafting your brand strategy, you’re clearly defining your business strategy. That’s where we come in. We’re Experra Branding Group. We work exclusively with printing, imaging, product identification, converting, and substrate technology companies. We’re brand strategists who create an integrated brand experience at every touchpoint—leveraging a relevant positioning, memorable identity and consistent delivery—to assure short-term results and long-term equity. Experra is virtual, a smart busi