First Impressions Marketing Group, LLC is a Birmingham, Alabama media company that specializes in promotions, event planning, market research, and consulting. Established in 2007, the company has advertised over 50,000 events and businesses locally, regionally, and nationally. In 2010, the company launched WhatsHappeningBirmingham.com. This site informs people daily of "what's happening" in the Birmingham metro area when it comes to news, events, and local businesses. In March 2013, the company established Birmingham 24/7 (Birmingham247.net) which informs people daily of events. In 2012, the company was a recipient of the Birmingham Business Journal’s Entrepreneur Spotlight Award. In February 2013, Jarvis Escott (President) received the Birmingham Business Journal’s Top 40 under 40 & the Wells Fargo Best In Minority Business Award.