BrandSoul

BRAND STRATEGY & INTEGRATED MEDIA MARKETING FOR NATURAL, ORGANIC & SUSTAINABLE BRANDS Primary practice areas include: STRATEGIC MARKETING SERVICES • Market research, analysis and planning • Brand positioning • Advertising, promotion and customer relationship strategy • Creative and media strategy • Development & implementation: hire teams/talent in creative and production; manage development and launch BRAND ACTION PROMOTIONS Stand-alone, targeted, contextual, turnkey promotions that deliver on specific marketing goals. As part of a larger branding effort, they serve as the action engine that brings the brand promise to life, and achieve specific marketing goals. Brand Action Promotions are for individual brands, groups of brands, and media properties that want to offer powerful promotions to brand advertisers. CONTENT & PARTNER MARKETING Custom content creation and management and strategic partnerships. RESPONSIBLE GREEN MESSAGING BRANDGREEN™ An eco-media/marketing lab exploring concepts and programs that su