DuPuis

Founded by Steven DuPuis in 1988, the DuPuis Group (pronounced doo-pwee) has evolved from a one-person design agency into a nimble innovation and design firm that focuses on developing innovation pipelines from insights through commercialization, disruptive branding and activation, product development and business venture incubation. Widely recognized as an early trend spotter, the DuPuis Group turns “what if?” ideas into smartly designed products for clients ranging from startups whose missions include improving the food system to Fortune 500 companies. The firm’s thoughtful solutions to product development, branding and ventures/incubation emphasize meaning and values, resulting in products that encourage consumer engagement in the marketplace. Unique to innovation consulting firms, we offer expertise in all strategies of the innovation process, taking ideas through commercialization and into market, both inside and outside the client’s system. We have also launched a reverse innovation program that iden