Beacon Healthcare Communications

Beacon Healthcare Communications is a full-service, fully-integrated, privately held communications firm that specializes in providing strategic, creative, and digital services to pharmaceutical brands that are marketed to healthcare professionals, consumers, patients, managed markets, and other key audiences. At Beacon, we are all Engagement Architects—people with significant industry experience engaging the 3 primary healthcare channels—consumer, providers, and payers. Driven by comprehensive analytics and measurably different digital capabilities, we bring an efficient, integrated way of thinking to every brand we promote. It all starts when our Engagement Architects assemble to review and discover “WINsights” about the category in which a brand lives—and the challenges it faces. These WINsights are vetted via market research and translated into strategies, branding, and creative communications that drive measurable ROI. This “process of engagement” ensures that the messages delivered to specific target au