Learfield: Hawkeye Sports Properties

Hawkeye Sports Properties manages corporate marketing partnerships for University of Iowa Athletics and the Hawkeye Sports Radio Network. We partner with companies across Iowa and the Midwest on their marketing campaigns to deepen relationships with Hawkeye fans and Iowans. Simply stated, we develop customized and innovative solutions to deliver more business to those clients. From airports and associations, to retailers and restaurants, partners entrust us to develop meaningful campaigns to connect with 1,000,000+ Hawkeye fans. Learfield launched in 1975 with the radio rights to the University of Missouri. Today, with more than 500 people, Learfield represents more than 120 collegiate properties with agreements that are broad in scope and include management of a wide variety of sponsorship, media, and marketing inventory. In the beginning, the only available medium we could offer to corporate partners was radio. Today, we create multimedia marketing solutions and offer multiple complementary resources for