Hunter Straker

As North America’s only Purchase Design™ agency, Hunter Straker designs programs that connect solutions and shopper behaviour to sales growth along the shopper journey. They do this through a unique methodology called Deconstruction™, which involves spending time in-stores, deconstructing the category, channel and brand to derive insights from understanding what the shopper really sees and does within the purchase environment. Through collaboration with Acosta’s sales network and the power of Acosta Mosaic Group, Hunter Straker develops dynamic programs that deliver measurable business results at retail, at scale, or in a localized manner. Hunter Straker’s offering includes: • Deconstruction™ (Insights & Strategy) • Brand Identity & Package Design • Shopper Marketing • Consumer Promotions • Digital path to purchase (Social, Local, Mobile) • Innovation & Product Launches • Multi-brand, Scale Programs • Partnership Marketing Hunter Straker operations are headquartered in Norwalk, Connecticut, with US offices in