5&Vine

At 5&Vine, we help challenger brands win. Our name denotes the unconventional tools David used to fell Goliath - 5 stones from a river and a slingshot made of twine. This metaphor guides our approach: we evaluate the strengths of our client and the vulnerabilities of their industry incumbent to uncover our client’s ‘5&Vine'​. We develop and realize strategies to profitably grow sales through digital acquisition, customer referrals, influencer and affiliate marketing, and reputation management. We partner with brands driven by profit and purpose with missions ranging from raising a new generation of financial literate children, and helping every student find their place in the world, to accelerating the adoption of clean energy, and building thriving high-performing cultures.