Axon Point is an independent marketing consultancy that specialises in using data to help small and independent businesses increase revenue through digital marketing activity 1. Helping businesses get new customers: Through activities across SEO and Local Business marketing, we help businesses improve their online visibility and increase traffic to their website and associated online profiles (e.g. Google My Business page, Social Media Profiles, Marketplace stores/profiles, etc). By taking a 'content first' approach, our strategies are always based on achieving medium to long term results whilst also helping businesses develop a consistent brand and style that is relevant to target audience 2. Helping business keep customers: Through activities across email marketing and CRM, we help businesses develop meaningful and long-lasting relationships with customers so they can more easily encourage repeat business and develop the Lifetime Value of a customer. Our 'content first' approach applies here too as we look