Brand Squared Licensing

Please visit us at www.brandsquaredlicensing.com or email us at [email protected] Brand Squared Licensing is a specialized team that guides diverse brands as they strategically extend into new product and business categories. Our licensed executions frequently stretch the imaginations of brand owners while remaining faithful to the brand and its consumer. With our help, our clients enjoy the full benefits of strategic licensing, so their brand equities strengthen, consumers are brought back to the core product, and a new revenue driver is created. Our agency leads and manages every aspect of a licensing program – from brand extension strategy, to licensing media kits and partner vetting, to terms structure and negotiation, to product development/approval and retail distribution. It is this comprehensive approach (and more) that helps our clients achieve their business objectives. Frequently we create programs from scratch. Clients also approach us to help licensing programs already in place. We star