Doug Jones Consulting

Marketing is too important to get wrong. For technology companies, secretarial and sales enablement marketing roles were largely effective at supporting those directly responsible for delivering sales results. That was 20 years ago. Now, marketing is responsible for designing all the processes and systems your technology or SaaS company will use to reduce the cost to acquire a new customer, obtain and retain client relationships by creating an audience, demonstrating value and creating a cyclical buyer's journey resulting in happy, repeat customers. Doug Jones Consulting is a fractional CMO and executive marketing consulting company that specializes in digital transformation and marketing strategy specifically for technology companies.