Festival of Marketing

The Festival of Marketing is a unique virtual experience where ambitious marketers can discover, learn, celebrate and shape the future together. FAST FORWARD | 7-10 June THE YEAR AHEAD | 18-22 October What can you expect from Fast Forward this June? Day 1: DX Summit (1-5pm) In partnership with the Festival of Marketing, Cognizant Digital Experience and Zone invite you to the DX Summit to explore how and why businesses need to change to meet increasing expectations from their customers, and their employees. Day 2: Future proofing your brand There is no shortage of predictions of seismic change in marketing, but what will change and how do marketers need to prepare and adapt to thrive? Discover what the future holds and how to prepare for it. Day 3: Innovation When should brands innovate? How should they approach decision making? And how do they determine potential success? Discover the process, mindset, checks and balances that can lead to successful innovation. Day 4: Work and working Has the pandemic hastene