Parati

Parati (www.parati.in) is an apparel shopping app which enables shoppers to find clothes from a personalised feed as per their preferences. We aggregate fashion products from across multiple platforms and provide a comprehensive view personalised to the shopper. Founded by IIT-IIM alumni, the idea took its birth out of the challenges faced while shopping online because of multiple platforms and infinitely vast inventories. The main features of the app are: 1. Aggregation - We aggregate clothes from across platforms - Users can compare prices while shopping the same product 2. Personalisation - We take shopper preferences to give them a curated feed of clothes - Our algorithms take into account multiple parameters to find relevant clothes for the users 3. User friendly browsing - Shoppers can browse clothes by easily swiping through them - Parati uses the swiping actions as feedback to improve recommendation algorithms