JICWEBS.org

JICWEBS is independent and industry owned, formed by the IPA, ISBA, the AOP and IAB. We are a Joint Industry Currency, underpinning the accountability of digital advertising. JICWEBS aims to increase transparency and trust in how digital advertising is bought and sold by: - Reducing the risk of online ad fraud - Reducing the risk of ads appearing in unsafe brand environments - Reducing the risk of non-viewable ads