Peaceful Profits

No More Webinars, Lead Magnets, Cold Outreach, Or “Social Media Hustle." Just a Simple Book. Our agency 3 years ago: We stopped doing free webinars, giving away lead magnets, and hustling on the social medias for clients because we were done with trying to grow a business with freebie seekers. Also 3 years ago: We grew from $800,000/year with low margins to more than $350,000/month with more than 60% margins by cutting freebie seekers out of our business. Also, we noticed a drastic improvement in client quality. Sales calls were much easier - less need for being pushy - and our clients ended up getting better results too. How’d we do it? We created a short book. Then, tossed it in a funnel that sold 150+ copies per day at 1.75x ROAS (return on ad spend). Next, we invited those book buyers to book a call with me so we could offer them premium coaching offers and services. We used an automated email follow-ups to get the job done. Bing, bang, boom, fast forward to now, and we have multiple books running on mult