THE PROMISE. Creating the perfect message is only part of your marketing challenge. In order to drive results, you need to deliver that message to the right people. This raises questions. Who are they? Where do you find them? How do you choose the best possibilities on a fixed budget? For any media question, MediaSpark is the answer. We can discover your best audience. Then, we can tell you where to place your message so that they discover you. THE PROCESS. 1. Identify the audience. We can help you choose your best audience using our custom databases. We can use your proprietary list. Or we can use a combination of each to maximize your reach and relevance. 2. Understand audience interests. Once we’ve identified your potential customers, we analyze their interests and behaviors to understand the topics they seek out and consume. 3. Match media to behavior. By understanding your customers’ interests, we can target them with the right media at the right time in the right place. 4. Optimize throughout campaign.