Matrix Rising is owned and operated by Michael Riedeman. Michael has worked in inbound marketing since 2006, and oversaw SEO programs for four of the world's top 500 Internet retailers. Michael served as SEO Coordinator at Motorcycle Superstore, managing the corporate SEO program earning over $40 million per year with over a million unique visitors a month. From 2017 until 2020, Michael served as the SEO Project Manager for the prestigious 180 Marketing agency. Dating back to 2006-2010, Michael managed the SEO Web Copywriting team for Musician's Friend, a top-50 Internet retailer. Michael has managed SEO strategy, analysis, and implementation for over 50 companies, including many mid-sized companies. For more details on Michael and the industries he has served, see our full About Matrix page.